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Accepted Paper:

Social innovation and menstrual health entrepreneurship: exploring the case of grassroots innovation in India  
Kajal Kumari (Central University of Gujarat, Gandhinagar, Gujarat India) Hemant Kumar (Department of Studies in Science, Technology and Innovation Policy, School of Social Sciences, Central University of Gujarat, Gandhinagar, Gujarat, In)

Short abstract:

This paper explores a case study on menstrual hygiene entrepreneurship within the context of social innovation. The study finds that Self Help Groups face challenges in implementing and running a sanitary pad production unit due to social taboos and lack of support from the formal sector.

Long abstract:

Social innovation is a groundbreaking concept that expedites the development of fresh ideas in order to effectively address previously unmet societal needs (Mulgan et al., 2007). By harnessing the power of ingenuity and creativity, social innovation strives to revolutionize existing systems and practices. When the revolution is at local or regional level, grassroot innovations play the role, aiming to bring about positive and transformative changes in various spheres of society (Maldonado-Mariscal, 2023). Through the relentless pursuit of novel ideas and approaches, seeks to bridge gaps, tackle complex social challenges, and ultimately foster a more inclusive, equitable, and resilient society for all (Moulaert et al., 2013). This paper employs an exploratory approach, utilizing a case study analysis of menstrual hygiene entrepreneurship of Self Help Groups within the context of social innovation where a grassroots innovation has been implemented for sustainable production and practices of Menstrual Hygiene Management (MHM). Results suggest that there are numerous challenges faced by SHGs in implementing and running the sanitary pads production unit due to social taboos, lack of infrastructure, and other support systems from the formal sector in the region. The study's distinctiveness is rooted in the selected framework, which examines the intersection of social entrepreneurship and grassroots innovation in diffusion of commercialisation of innovations from the informal sector . It also highlights the challenges faced by the grassroots innovations during the process of diffusion and commercialisation. Further, it suggests a few social and policy implications of this research.

Traditional Open Panel P013
Social innovation: forms, evidence, and perspectives
  Session 1 Wednesday 17 July, 2024, -