Paper long abstract:

Today, globalization processes have reached every corner of the world, causing changes in the way of people's lives. But, globalization hasn't transformed all communities alike. Each community adds something local to the globalization processes modifying thus the reality created (glocalization (Robertson 1995)). The manifestations of local identity, symbolic or not, have remained equally important in the contemporary world. Therefore, various communities use different strategies in order to re-create their local identity. In Lumbarda (village on the Adriatic island of Korčula) various cultural practices are used for that purpose (local speech, customs etc.). One of these cultural practices is the Carnival. It provides an opportunity to emphasize boundaries, however symbolic they may be, towards the other communities on the island. It also strengthens the sense of belonging to Lumbarda and emphasizes the local identity in the globalized world.