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In a context of increasing legal equality (including same-sex marriage) and depoliticization of public life, sexual dissidents and LGTB activism in Spain have had to face important changes in identity re-presentation and have adopted new strategies in identity-related practices. All these changes can be seen in LGTB parading.

With this paper based on intensive ethnographic fieldwork we want to focus on the variations in discourses and practices through the analysis of the Madrid and Barcelona Pride parades. Our aim is to pay special attention to organizational aspects, institutional support and founding LGTB activism assumed that both cities have adopted different discursive and organizational strategies. We also pretend to discuss issues related to re-presentation, sociality, consumption and, therefore, identity re-construction in a globalized context in connection with the different and imaginative strategies of mobilisation that are displayed in contemporary Spanish LGTB parading.