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This study highlights lessons from the application of photovoice as a participatory research method, drawing on a 6-month fieldwork with young entrepreneurs in Zambia.
Methodological innovations are vital for advancing research. Photovoice, an emerging qualitative tool, uses photos to capture individuals' perspectives on issues affecting them. However, the application of photovoice in young entrepreneurs in developing countries remains underexplored. This article reflects on a 5-month PhD fieldwork in Zambia's Copperbelt Region, a disadvantage mining community, detailing the application of photovoice in focus group discussions (n=8). The study followed a five-step photovoice process: introducing the research context, explaining the technique, capturing photos, and processing and analysing data. Photovoice shifts power dynamics, positioning participants as active contributors rather than research subjects, and generating participant-driven data. Despite its potential, challenges emerged, including illiteracy, limited access to digital tools, a lack of digital skills, and participant scepticism, which hindered engagement. Addressing these barriers requires detailed guidance and digital capacity building for participants. This article highlights the potential of photovoice to empower young entrepreneurs by enabling them to shape and narrate their experiences while contributing to broader qualitative research discussions.