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Accepted Paper:
Paper short abstract:
This study investigates the specific challenges faced by Agritech firms in Ghana and the strategic and innovative approaches employed in navigating the challenges as they provide digital technologies services to the agricultural sector.
Paper long abstract:
Digital technologies hold transformative potential across various sectors, including agriculture, where they are expected to revolutionize production and enhance economic development. In the context of Africa, digital technologies are leveraged by Agritech firms - small and medium-sized firms who build their business models around these technologies in service provisions to farmers and other actors across the agricultural value chain. However, Agritech firms akin to other small businesses face several challenges ranging from the firm or organizational level to the ecosystem level, to the national level. This study investigates the specific challenges faced by Agritech firms in Ghana as they provide digital technologies to the agricultural sector. It also examines the strategic and innovative approaches these firms employ to navigate these challenges. Finally, the study discusses the implications for both practice and policy.
Digital Agriculture in Crisis